Levels Beyond 2014 Consumer Research

Creators of the Reach Engine content inventory platform

Brands Not Meeting Consumer Desire for Video

Levels Beyond surveyed more than 1,000 people in the United States and more than 500 marketers, and the results are detailed in the following report.

consumers_demand_brand_videoThe report provides insight into not only how people consume video online, but how those videos can change opinions and can drive purchasing decisions. The study focused on three areas:

  • The changing way consumers are interacting with video
  • The evolving role of brand video
  • The role of video in driving brand loyalty

The research offers brand managers and marketing partners a chance to dig deeper into these points related to varying channels and devices, including mobile and social channels.

DOWNLOAD THE REPORT